Content creator and strategist

Nathan Isaacs

About Me

Nathan loves copywriting, creating videos and producing podcasts. He loves strategically thinking about how these assets can be used to add value, build audiences, and achieve business goals. He has produced podcasts for several brands, including the Insights Unlocked podcast presented by UserTesting.

Editorial content creation

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High-Impact Storytelling: Transformed complex B2B topics into compelling narratives, driving 17X ROI and engaging 50,000 monthly readers.

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Strategic Content Leadership: Player/coach on an international team to produce top-ranking, multi-channel content supporting campaigns that drive revenue.

Podcast production

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Top-Tier Performance: Produce the Insights Unlocked podcast that is among the top 2-3% of all podcasts with more than 5,000 downloads per week

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Strategic ROI: Secured industry-leading guests and executed content acquisition strategies that delivered a proven 17X return on investment.

Video production

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Full-Cycle Video Production: Directed and produced hundreds of high-performing marketing videos, from animated explainers to customer success testimonials.

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High-Stakes Execution: Expert in Adobe Creative Suite and other tools/platforms, delivering polished videos under tight turnarounds and under budget.

Audience research

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Insight-Driven Strategy: Conducted deep audience research to evaluate messaging and map customer journeys for high-impact content.

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Versatile Storytelling: Quickly built relationships with people from all walks of life, from interviewing the Vice President to outlaw motorcycle bikers.

CMS & CRM

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Operational Scalability: Expertly managed CMS workflows and production pipelines to ensure efficiency, scalability, and consistent deadline deliverability.

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Data-Driven Optimization: Leveraged Salesforce, Google Analytics, and Tableau to monitor performance across the customer journey and provide actionable strategy insights.

Email Marketing

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High-Volume Lifecycle Marketing: Researched, wrote, and project managed the reconstruction of 19 email nurture streams within two months for a $1B+ enterprise client.

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Full-Funnel Lead Nurturing: Developed landing page sequences and email campaigns to support multifunctional marketing teams and drive demand.

LLM Content Engineering

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Workflow Optimization: Integrated frontier-model LLM engineering into production pipelines to dramatically increase efficiency and content scalability.

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Custom AI Tooling: Built custom GPT tools and lead-magnets to leverage existing content for higher engagement.

Content Strategy

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Full-Funnel Content Architect: Developed end-to-end strategies and modular content systems that align brand narratives with the customer journey.

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Performance-Driven Execution: Led global content atomization and SEO/GEO strategies that significantly increased user engagement and measurable ROI.

Project Management

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High-Volume Lifecycle Marketing: Researched, wrote, and project managed the reconstruction of 19 email nurture streams within two months for a $1B+ enterprise client.

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Rapid Delivery: Proven success managing high-volume projects, including rebuilding 140 emails and 98 landing pages within a strict two-month timeline.